An overview of Sunwards - A High Protection Suncream For Sensitive Skins

sun bathingMost Sunscreens contain chemical filters for stopping UV penetrating and damaging the skin. UV causes inflammation and in some cases this can lead to excessive reddening and swelling. The swelling can trigger the melanin process and high exposure or prolonged exposure can lead to an the pigmentation process breaking free of internal controls resulting  in the development of hyper pigmented areas such as age spots, liver spots.

When our hormones fluctuate away from the normal, then this can reduce these pigmentation control processes and lead to increased pigmentation in frequently exposed areas like the face and the hands. Examples of this are later in life with age spots and also in pregnancy with pregnancy mask.

Reddening and swelling caused by injuries or treatments such as lasers and peels can also cause increased pigmentation responses in some, particular darker skin types. Lighter skin types often experience excessive reddening.

The Problem with Chemical Filters

Many sun screens contain chemical filters which have an extremely high attraction to the lipids in skin cell membranes. So they escape from the cream matrix and ‘burrow’ into the cell membranes and cause irritation resulting in skin reddening. Most people know of or have seen someone on holiday in the bar that looks really red.

Most of us wince and privately think them fools for not wearing a higher sun factor. However around 5% of the UK population is actually hypersensitive to the chemical sun filters in sun screens and this irritation is what causes the excessive reddening. So maybe when they protest that they have been wearing factor 50 plus all day they might be telling the truth.

It is now increasingly thought by more and more experts that the certain chemical filters in sunscreens may actually induce erythema and irritation and could actually increase skin cancer risks. A considerable number of people develop reddening skin from their sunscreen and not from over exposure to the sun. Many people with sensitive skin have no choice but to cover up in the sun.

The Solutions

1/ Avoid exposure to the sun, which is not always possible

2/ Use a sun screen were the cream base contains lipids that are more attractive to the chemical sun filters than the lipids in your membranes, so the chemical filters stay in the cream matrix. This is called Synchroblock technology

3/ Use a sun screen which utilize organic based sun filters instead of chemical sun filters which are less irritating to the Skin.

4/ Use a sunscreen which contains anti reddening and anti-inflammatory agents as well to counteract the chemical and UV effects

If you don’t suit a hat and want to do 2/ and 3/ and 4/ Use Sunwards


Sunwards® is a new form of sun protection and sun block, specifically designed for people with sensitive skin but suitable for all skin types. The Synchroblock technology in the Sunwards® system prevents the absorption of sunwardschemical filters into skin cell walls, keeping them in the cream matrix thus reducing the risk of irritation, while still producing an effective ultraviolet radiation screen.

Sunwards® also contains redness-resisting chemicals, which reduce the reddening and inflammatory impact of UV and also calm the skin and reduce the skins reaction to UV.

Sunwards® provides more than a sunscreen, actually combating reddening from sun exposure or other inflammatory processes such as injuries, lasers and chemical peels.

The unique technology also makes it extremely pleasant to use and whereas many high factor creams can take a long time to apply and leave a residue; Sunwards® is refreshingly light to use and water resistant.

Sunwards® is available for both the face and body, at varying levels of protection – including a complete block, with an SPF of 50+. It protects you from UVA and UVB rays but doesn't irritate the skin, allowing you to enjoy the sun naturally.

Ultraviolet Light / Free Radicals / Antioxidants

In humans, prolonged exposure to solar Ultraviolet (UV) radiation may result in significant health effects on the skin, in the eye and also in the immune system.

The toxic effects of UV from natural sunlight are a major health concern as an environmental human carcinogen. The major acute effects of UV sun protectionradiation on normal human skin include: sunburn, inflammation, reddening and swelling (erythema), blistering and dehydration, increased pigmentation and suppression of the immune system.

The long term impact of exposure over a number of years should be considered from an early age. The number one underlying cause of ageing skin, rosacea, pigmentation marks (e.g. liver spots and age spots) and other skin problems is almost certainly UV exposure. UV leads to increased levels of damaging chemicals in the skin called free radicals. The number of damaging free radicals created in the skin by exposure to the sun is huge and probably the single biggest contributor to ageing skin

Free radicals are chemicals produced in the skin which cause damage on a continuous basis. We cannot stop creating free radicals naturally as they are a normal by-product of skin processes and cell metabolism, but many free radicals are created by our lifestyle and by understanding what parts of our life create the most free radicals is one critical way to managing skin ageing.

Antioxidants are chemicals that neutralize free radials. We make antioxidants, we take them in our diet and we apply them in creams but we need to take action to reduce the number of free radicals our antioxidants need to deal with. In other words we want to increase antioxidant levels and reduce free radical levels. 

Good sun protection should be promoted to children from a young age. The Victorian saying when referring to lighter skin types that  ‘one should be pale and interesting’ is something we should reconsider and maybe promote as the way forward and maybe we should be changing our attitude that being unnaturally tanned should be seen as an ‘unhealthy’ rather than a ‘healthy’ look. Naturally darker skin types are more tolerant of the suns action on the skin but damage and ageing of the skin by the sun still leads to irregular pigmentation and other skin issues.

Types of UV

The two major types of UV light are known as UVA and UVB.

In general, UVA is the least harmful, but can damage collagen and elastin fibres (structural proteins that give us good skin structure), leading to ageing of the skin – UVA is a primary cause of wrinkle formation. UVA penetrates deeply and does not cause sunburn.

UVB, on the other hand, does cause sunburn, damages collagen and also can lead to cell mutations and the increased risk of the possible development of skin cancer which has risen dramatically in recent years. Therefore it is extremely important that sunscreens restrict both UVA and UVB light.

Little Envelopes

Sun tanning is the skin’s natural defence against solar rays, which involves the production of melanin pigments by specific cells known as melanocytes. The melanin produced is stored in little envelopes called melanosomes and transferred to new skin cells when they are made. This is carried out by the melanocyte cell joining with the new skin cell and transferring the little envelopes. As these cells rise to replace cells that are flaking off at the surface, then our skin takes on a darker or lighter colour depending on how many of these little packets the new surface cells contain.

Clinical Aspects

Many clinical procedures thin the skin and make us more sensitive to UV rays. Also many clinical procedures can induce reddening and swelling in themselves. So it is important your clinician provides you with an effective sunscreen to use post clinical procedures. Better still ask them to provide one with redness reducing agents which can help combat any inflammation caused by the procedure. Be aware also that inflammation can also trigger increased pigmentation, which is why some people develop increased pigmentation after clinical treatments.

Contact us now to purchase our great new sunscreen on 08701 909 369